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| November 2007 |
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| A Pitney Bowes Inc. Publication | |
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| NEWS THIS MONTH: |
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| This year, make the right choices! |
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| With many businesses gearing up for end-of-year sales and others thinking about gifts for key customers and staff, this issue of Mailstream Update is focused on shipping. Depending on what you are sending — and who you are sending it to — the right choice could save you up to 90%. This month's feature recaps your USPS shipping options, so you can choose wisely this year. More. | |
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Proof of Delivery.
Often times, mailers use Registered Mail™ for proof of mailing and proof of delivery of important documents. But if you're looking to reduce postage expenditures, Registered Mail™ may not be the most cost-effective alternative. More. | |
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Holiday Mailing Dates.
It's never too early to start planning for your holiday mailings — especially if you plan on mailing overseas. The Post Office has announced recommended mailing dates if you want your cards and packages to arrive on time.
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mailstream tip
With flat rate-pricing for Priority Mail® envelopes and boxes—you can ship at a fraction of the cost of private carriers. Packages sent Thursday or Friday will often arrive Monday, and when shipping locally, packages are often delivered the next day. |
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| Shipping 101. |
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| No one talks about shipping — but everyone's got to deal with it. How can you better manage shipping charges? returns and exchanges? handling charges? With these tips from Entrepreneur Magazine, you can turn how you ship into a competitive advantage. More. |
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| 5 Smart Ways to Save on Shipping. |
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| Even after you've got the basics down, there are still ways to squeeze dollars out of shipping—and into your pocket. Here, the small business advisors at AllBusiness.com offer some practical things you can start doing today. More. |
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Priority Magazine, our popular small business magazine, is now available in digital edition format. Get business ideas to make every minute count right here. |
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| Masters of Mailstream: |
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| Wisconsin-based Welton Enterprises specializes in build-to-suit commercial development. They understand that when it comes to real estate, there's no such thing as one-size-fits-all. The same is true for their mailstream. |
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"One of the biggest changes we've made is in terms of matching our method of delivery to our customer's needs," explains VP Jeff Daugherty. "Now we'll choose First-Class Mail® and Priority Mail® when time is of the essence, and Parcel Post®, for example, when there's less of a priority. We had never done that before, but Pitney Bowes made us aware that we had options. And that makes a difference in our bottom line."
While the company uses email, Daugherty also notes that every channel has its place. "When we're communicating with existing customers, we appreciate the more personalized, professional look of metered mail — email just doesn't have the flair of a letter." |
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